Our Story

In 2019, we became obsessed with how demand is converted in an online world. In a race to convert as many customers as possible, things like order immediacy and deep discounting have become the norm.

But, alongside this, there’s been a slippery slope to eroding margins and lots of waste. Stories of inventory being burned in retail, as an example, has become commonplace.

We know there has to be a better way. We’re on a mission to help eCommerce transform their business models through using waitlists and smarter analytics to sell more and reduce waste.

Meet the Founders

First we brought you Twizoo (

) and are excited to start another company together. Backed by a formidable group of investors including and .

Madeline Parra - CEO

John Talbott - CTO

Our investors

Moxxie VenturesConnect Ventures

Ready to learn more?

Let’s talk about how waitlists can help you sell more. Book a call with us, we can’t wait to hear from you.

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